Challenger Sales for large IT, B2B, and OEM manufacturers.
Teach customers for differentiations
- Offers the customer unique perspective
- Has strong two-way communication skills

Tailor for resonance
- Understands mobilisers and 5.4 Relationships per client
- Can identify economic drivers of the customer’s business
- Knows the individual customer’s value drivers

High Performer Focus Zone

Go Gether

Teacher

Skeptic
Core Performer Focus Zone

Friend

Guide

Skeptic

Take control of the sale
- Is comfortable discussing money
- Can pressure the customer
- Influencing and negotiation skills
- Assertiveness
